Premium Branded Select-Service Hotels

Focused Operating Model

• Lean operating model with revenues primarily driven from rooms
• Limited amenity and services result in reduced labor requirements
• Select-service is less capital intensive as a result of efficient building design with reduced amenity and common area space
• Not reliant on air travel, international visitors or large group and conference business

Benefit from Brand Partnerships

• High-quality branded hotels that appeal to multiple market segments
• Unique and targeted service and amenities by Brand
• Global brands provide access to loyalty members, driving repeat business
• Strong brand segmentation
• Global reservation systems